LASMIATUN, KMT; FIKRI, Maiza; TAHAPARY , Grace; PUTRA, Riskia; ALI, Sabir. ⁠How Digital Authenticity Shapes Purchase Intention: The Mediating Role of Consumer Trust and the Moderating Role of Consumer Skepticism among Generation Z. Journal of Consumer Culture and Emerging Markets, [S. l.], v. 1, n. 1, p. 20–34, 2026. Disponível em: https://badrionpress.com/index.php/jccem/article/view/10. Acesso em: 10 jul. 2026.